ICMIF member HUK-Coburg has been announced as the leading German insurer in terms of overall strength of brand in the recently published Markenmonitor Assekuranz 2020 (Brand monitor of insurers 2020), a market research report by consulting institute Heute und Morgen GmbH. The HUK-Coburg brand was ranked highly by German consumers for its brand reputation due to its products, processes and personal advice – especially in the area of motor vehicle insurance.