This month there was an extra reward in the inbox for members of Danish ICMIF member LB Forsikring. The company has announced that it has paid out DKK 134 million (just over EUR 18 million) in a loyalty discount for members this month. Next year, the loyalty discount will be more than DKK 100 million larger and will hit a total of DKK 250 million (over EUR 33 million) for members.